DGAP-News: BT, Red Bull TV, Honda, and Ladbrokes Join the Rovi Smart TV Advertising Program in the UK
Rovi Corporation
21.12.2011 08:30
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Innovative Companies Join Channel 4 in Advertising Program
SANTA CLARA, Calif., 2011-12-21 08:30 CET (GLOBE NEWSWIRE) —
Rovi Corporation (Nasdaq:ROVI) today announced that BT, Red Bull TV, Honda, and
Ladbrokes will develop interactive campaigns to run on the Rovi Advertising
Network as part of the Rovi Smart TV Advertising program. These companies join
Channel 4, which was one of th
